The past two years have seen influencer marketing emerge as one of the fastest growing and most effective ways of building a customer base for business. So let’s take a look at the rise of social influencers and what they can do for business.

Social media advertising is the opportunity to engage your most valuable customers, to transparently track and measure marketing ROI, increase conversions, and build brand loyalty and advocacy. It’s demanding the attention of small to big businesses, and for good reason.

Marketers are honing in on the next wave of consumers: Generation Z. Here’s what you need to know to connect with the newest players on the field.

The Small Business Digital Grants Program provides small businesses with access to digital technologies and services to enable them to work smarter, engage with the global economy and make the most of online business opportunities arising from digital disruption.

Maximise your marketing effort on Instagram by knowing the best time to post content which your customers will engage with.

Want better opportunities to market to your customers in your local area? Facebook has just revealed two new marketing tools to do just this!